Consumer behaviour analysis: critical perspectives on business and management[Latin Book]
| Record Identifier: | 14001 |
| Subject: | Consumer behavior |
| Subject: | Consumers -- Attitudes |
| Subject: | Motivation research )Marketing( |
| Publisher: | London; New York,Routledge,2001 |
| Title: | Consumer behaviour analysis: critical perspectives on business and management |
| Publish place: | London; New York |
| Publisher: | Routledge |
| Publish Date: | 2001 |
V. 1. The behavioural basis of consumer choice--v. 2. The behavioural basis of consumption--v. 3. Marketing, a behvioural perspective
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